Zusammenfassung der Ressource
Valuation of Intangible Assets in
Global Operations
- The valuation of intangible
assets, as well as corporate
knowledge, in the act of
transferring, sharing, selling or
licensing from one company to
another
- The alliances imply the acquisition, not
the whole company, but only a part of
its assets, capacities or knowledge,
which will be used in combination with
the other company.
- WHEN DO INTANGIBLE ASSETS NEED TO BE VALUED?
- Besides the important issue
of stock market valuation,
there are several principal
business circumstances in
which intangible value
needs to be measured
- A company sale,
merger, or
acquisition
- Sale, purchase, or
licensing of
separable assets
- Lawsuits involving
intellectual property
infringement
- Tax liability
- Corporate
Alliances
- R&D management.
- The nature and attributes of intangible
corporate assets
- Intellectual property rights
- Patents, brands, author
- Intellectual assets
- software, databases,
blueprints, formulas, manuals
and trade secrets
- Human and organizational Capital
- Experience that resides in
employee thinking and
organizational routines
- Collective corporate
knowledge skills and
knowledge of individual
employees know-how
organizational culture
customer satisfaction