Zusammenfassung der Ressource
Business 1.1
- 1.1 The Market
- Competition
- Effects of
Competition
- Business
- Loss of
customers
- Constant
innovation
- Decrease
price = less
profit
- Bigger businesses =
kill off smaller ones
= market leader
- Better
products
- Customer
- More choice
/ variety
- Lower
prices
- Better
quality
- Negotiate
better
deals
- Direct / Indirect
- Direct
- Produce similar
products that appear to the same group
of consumers
- Indirect
- Make or sell products that are slightly
different, but target the same group of
customers and serve the same need