Intangible Assets Valuation

Beschreibung

Septiembre 2019 Mindmap am Intangible Assets Valuation, erstellt von Luz Mary Ortega am 15/10/2019.
Luz Mary Ortega
Mindmap von Luz Mary Ortega, aktualisiert more than 1 year ago
Luz Mary Ortega
Erstellt von Luz Mary Ortega vor etwa 5 Jahre
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Zusammenfassung der Ressource

Intangible Assets Valuation
  1. Indefinite useful life assets
    1. Customers
      1. They generate an economic value
        1. They use services or products
          1. Outcome
            1. Financial position of the company
              1. Strategies
                1. Keep old customers
                  1. Quality and guarantees
                  2. Create good business will
                    1. Benefits of human intelligence
                      1. Smart management
                        1. Economic structure
                          1. Product Image = Brand
                            1. In guarantee of quality
                              1. THE GENERAL BENEFIT
                                1. Is
                                  1. Reduce costs increase productivity reduce losses
                                    1. Earn customer loyalty
                            2. Human and social structure
                              1. Relationships
                                1. Between
                                  1. Employees and customers
                                    1. Managers and employees
                2. They are the success of a company
                  1. Income and benefits must be measurable
                    1. Evaluate
                      1. Estimate all relevant factors
                        1. You have to choose the right method or combine methods
                          1. It gives us the real value of the company
                            1. Marketing
                              1. Promote new products
                              2. Technologies
                                1. The know-how business software
                                2. Customer Management
                                  1. Customer knowledge
                                    1. Contracts - Licenses and Advertising
                  2. Fixed life assets
                    1. Intellectual property
                      1. Intellectual capital
                        1. Intangible
                          1. Human capital
                            1. Knowledge innovation skills
                              1. Increase the quality of work
                                1. This is
                                  1. Creativity
                                    1. Engine of human progress
                            2. Structural capital
                              1. Patents without business licenses
                                1. Grant rights without titles
                      2. By: Luz Mary Ortega Carreño
                        1. Course: 212032-21
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