Zusammenfassung der Ressource
aims and objectives
- what is a mission statement
- what are aims
- aim is something that a company would want to achieve in the future
- what are objectives
- objectives is a measurable way to achieve your aims in a certain amount of time
- what is maximising profits
- selling your products for more money and bring out other products
- what is maximising market share
- advertising
- what is survival
- when a company stays afloat
- what is breaking even
- the cost of making the product and your profits even out
- what is market growth
- broadcasting your product to different people
- what are non financial aims