Zusammenfassung der Ressource
Advertisement
- TV
- Short
- ~30s
- To the point
(Sometimes)
- Don't give a lot away
- Enquire more
- Buy product?
- Wide audience
- Billboard
- Large format
- Large audience pool
- ~2-3s
- Enquire more
- Buy product?
- Magazine/Newspaper
- Specific target
audience
- Has to appeal
to target
audience
- Advert
- DPS
- Full page
- Half
- Quater
- Eighth
- Run through
- ~5-7s
- Word of mouth
- Simple
- Almost zero
cost
- Proven effective
- Social Networking
- Facebook
- Paid
advertisements
- Global reach
- Many levels of
advertisement
- Most popular
social network
platform
- Twitter
- Instagram
- Hashtags
- Trending
- Interest
- Long exposure
- 1,000's of viral/organic viewers
- Free
- Viral
- Video
- Picture
- Wide reach