Zusammenfassung der Ressource
U2-1 Social Costs & Benefits
- Ethical and Environmental objectives
- Is profit the main measure of business success?
- Should a wider view be taken of
what should be achieved?
- More managers are setting E&E objectives
as well as growth and profit
Anmerkungen:
- - Beliefs other than the aim of making money, or understand the importance of corporate image
- Managers are considering the impact on society
- Changing objectives
- Laws on environmental protection are stronger
- Breaching would mean heavy fines
and bad publicity
- Growing and widespread public support for action
against dumping waste and climate change
- Gain good publicity and customer loyalty
- Consumers putting pressure on firms
to be more ethical
- Can reduce short-term profits
- Paying wages above minimum is expensive
- Not paying money bribes/
gifts to win contracts - lost
sales
- Significant in countries where it
is accepted
- Not forcing suppliers to reduce prices further to
make them go out of business might mean paying
more than others
- Increase long-term profits
- Other ethical firms will want to do
business with you
- Workers more motivated if higher
paid and well treated
- Government more likely to give
contracts to ethical firms
- Set a good example
- Consumers may avoid
unethical firms
- Can boycott firms to show them
- Suppliers will develop a good relationship
- Offer best terms possible