Zusammenfassung der Ressource
How advertising influence on people?
- With advertisement, worthy things around our
life are most noticeable.
- Present in radio, television, newspaper,
mobiles, even when reading electronic
mail
- Advertisements are the best way to create needs among the consumers
- For example, I have mobile. It is working properly but
after seeing advertisement of another mobile with more
features, I want that mobile now.
- Commercials on T.V. during a soccer
game can reach millions of spectators
at a time, after them, there is a rapid
growth on the demand of a product or
a service.
- To attract consumers: erotic scenes, tell a
funny story, use special-short music, slogans
or logos of brands can be kept in peoples
mind.
- Children, on the other hand, the most
primitive groups that commercials want to
take their attention. Because children have
huge impact on their parents’ decision while
shopping.
- Advertising and Role Models
- Brands use famous people (models) as
propaganda for their new products
- Mainly children who admire this icons will
buy that stock