Zusammenfassung der Ressource
PURCHASE FUNNEL
- Brian Sheehan (2010)
- Libro "Basic Marketing 02: Online Marketing"
- Alison-Fisher
International
- define
- Procesos cognitivos
- atraviesan
- consumidores
- decisión
- COMPRA
- Keith A. Quesenberry (2019)
- Libro "Social Media Strategy: Marketing, adversing and Public Relations in the consumer revolution"
- argumenta
- modelo
AIDA
- siglo XIX
- E. St. Elmo Lewis
- explicar
- funciona la venta personal
- Dan Strutzel (2018)
- Libro "Vocabulary power for Business: 500 Words you need to transform your career and your life"
- define
- Purchase funnel
- Progreso
- a traves
- clientes
- viajan
- conocimiento
- COMPRA