Zusammenfassung der Ressource
The
Business and
its External
Environment
- Demographic Factors
- Changes in migration
- Changes in birth and death rates
- Market Factors
- Changes in Competitor
power
- Growth in sales in a market
- Economic Factors
- Cosnumers' income
- Level of Interest Rates
- Environmental and Social Factors
- Consumers prefer
environmentally
friendly products
- Growth in popularity
of fair trade products