Zusammenfassung der Ressource
Argument and Persuassion
- Argument
- When a person express his or her position on an issue
and support it with evidence and reason.
- Claim
- The writer's or speaker's
position on an issue
- Support
- The reason and evidence
that support the claim
- Persuasive Language
- Meant to sway people's feelings,
opinions and actions. This causes:
- Ethical Appeals
- Use values or moral standards that are
widely accepted to persuade readers
to accept a position.
- Emotional Appeals
- Messages that creates
strong feelings to persuade.
- Appeal to vanity
- appeal to pity
- Appeal to fear