Zusammenfassung der Ressource
MANAGING YOUR
PORTFOLIOINNOVATION
- Innovation
- A novel that produces value creation
- Build the portfolio that produces the
greatest overall performance
- ambition Innovation
- Matrix Innovation ambition
- New supply of a company (in the x axis)
- Novelty of its customer markets (in the y-axis)
- levels
- Innovation initiatives
- Incremental changes existing
products and advances
Incremental new markets
- iniciativas de transformación
- crear nuevas ofertas
- servir a nuevos mercados y
las necesidades del cliente
- Innovaciones adyacentes
- Demand Trends
- Market structure
- The competitive
dynamics
- Technology trends
- Other market variables
- Right balance
- The right balance can vary
from company to another
according to a series of
factors
- The position
competitive a
company
- 70% of its innovation activity
central initiatives, 20% of the
adjacent, and 10% of
transformers
- Organize and manage the system of total innovation.
- Talent
- analysis capacity
- transformative innovations.
- Integration
- improvements to major deals
- transformational innovation tends to
benefit when people involved separate
core business-finance.
- Money
- Small projects they do not
need large infusions of cash
- They can and should be
funded unit deal
- All areas of the company contribute a
percentage of their budgets initiatives
transformation.
- its funding must
come an entity
- Create instead a structure completely different
funding for transformational innovation
- Management pipes
- channel management for the core or almost
adjacent innovation is to find gradually a small set
of winners among a large number of ideas
- possible alternatives are
undefined by a long period
of time.
- Metrics
- For central initiatives or
adjacent indicators Traditional
financial are entirely adequate.
- Companies must use everything Rather, a
combination of polar not economic and
internal metric for assess transformation
efforts its early stage.
- Going forward
- Leaders must communicate
with clarity and tirelessly on
goals and processes innovation
- Leaders must communicate
clearly and without rest on the
goals and processes innovation
- Identify and accelerate ideas
more promising