Zusammenfassung der Ressource
Media Context
- Possible
Target
Audiences:
- MALE
- Dark colours -
black, blue -
attracts a
predominantly
male audience.
- Blocky
symetrical font-
attracts a
predominantly
male audience.
- AGE
- Teenagers to males
adults as they fit age
rating and they have
disposable income.
- Use of viral
marketing aimed
at MALES:
Hyper-masculinity,
dark
colours,
symmetrical
font
- INTERESTS:
- Batman
comics fans
they know the
Batman logo
- Backed by a
production
company that
aims to create
films for a
powerful
fandom
demographic.
- Filmed in Hong Kong
and features a
Chinese actor
- CULTURES:
- Batman
comics fans
they know
the Batman
logo
- Backed by a
production
company that
aims to create
films for a
powerful fandom
demographic.
- Filmed in Hong
Kong and features
a Chinese actor
- PREFFERED
READINGS
- Nolan has drawn parallels
between the war on
terrorism, the surveillance
programs and the narrative
presented in 'T.D.K'. To defeat
terrorism but must be done
so morally.
- The joker
represent
terrorism
- Batman is an unconventional
person tasked with arresting the
Joker (Batman therefore
represents the CIA)
- The surveillance
program is
destroyed upon
defeating the
joker - terrorists
must be
defeated using
morally
acceptable
means; think
about when the
Batman uses
violence
- OTHER
PREFFERED
READINGS
- VIGILANTE JUSTICE IS
NOT JUSTICE
- Recurring question in 'T.D.K'. Whether Batman can
truly dispense justice to a city of millions, based
entirely on his personal ideas of right and wrong.
Bruce Wayne constantly questions whether he
should be playing the role of Batman, especially
when he's not acting on behalf of the people he's
trying to save.
- SURVEILANCE IS
THE DARKEST
POWER
- Batman uses surveillance to
track the joker down and
capture him. realises it's morally
wrong and destroys it
- EVERY HERO
HAS TWO FACES
- The story of every hero
(and every villain) in
'T.D.K' unfolds in the
tragedy of Harvey Dent.
- IT'S GREAT TO
BE RICH
- As Bruce Wayne, 'he dates prima
ballerina's, drives Lamborghini
murcielago and owns/dines in the
most exclusive restaurants.
- NON-WHITE
AMERICANS
- They are predominantley
criminals who are there
for the purpose of
Batman to defeat