Module 6 Planning and managing website development

Web project management frameworks
1. Risk and challenges for digital project managers
  1. Differ from process-driven IT projects
    1. Compress timescales
    2. Off the shelf system integration
    3. External hosting constraints
    4. Public facing issues
    5. Dynamic content
  2. Require a management approach that supports...
    1. Evolving requirements
    2. Putting the focus on the end customer
    3. Collaboration with different skill sets
    4. Managing stakeholder expectations
  3. Risk management steps
    1. 1. Identify risks and include their probability
    2. 2. Identify possible solutions to this risk
    3. 3. Identify the highest impact solutions
    4. 4. Monitor solutions for the future
2. Business and Marketing goal orientated framework
3. Traditional project management framework
  1. Provides well established stages
4. Prototyping agile development orientated framework
  1. Prototyping
    1. Rapid
    2. Simple
    3. Iterative
    4. Incremental
    5. User-centred
      1. Describing the existing system
      2. Reviewing the prototypes
      3. Testing the system
  2. Agile development
    1. Enables companies to
      1. Introduce functionality more rapidly
      2. Deliver superior customer experience
    2. Main elements
      1. Create agile team to develop face to face collaboration
      2. Clear vision for product and deliverables
      3. Iterative development should occur in one to three weeks
      4. Use stories to articulate detailed system functionality
      5. Adopt quality development practices
    3. Scrum
      1. Series of focused sprints
5. Usability and accessibility orientated framework
  1. Active involvement of users
  2. Appropriate function allocation between users and technology
  3. Iterations of design solution between prototyping and review
  4. Multidiscliplinery design team
6. Selecting and working with agencies
  1. Briefing the agency
  2. Agency process
  3. Agreeing the contract
Implementing web design
1. Website page content
2. Formatting web page text
  1. CSS Style Sheets
3. Web page creation using ecommerce and CMS
  1. Specialist software packages
  2. CMS
    1. Make it easy to define
      1. Home page with browse
      2. Search and merchandising facilities
      3. Category and product pages
    2. SEO functionality
      1. Index inclusion
      2. On-page optimisation
      3. Internal linking
      4. Accessibility
      5. Server download speed
  3. Text information and data
    1. Use XML to link between text page and the database
    2. RSS to push new content to clients
  4. Graphical images
    1. Types
      1. GIF
      2. JPEG
      3. PNG
    2. Constraining technical considerations
      1. Speed of downloading graphics
      2. Screen resolutions
      3. Number of colours on screen
      4. Type of web browser used
  5. Animated graphical information
4. Online security
  1. Security risks
    1. Validation of input and output data
    2. Direct data access and theft
    3. Data poisoning
    4. Malicious file execution
    5. Authentication and session management
    6. System architecture and configuration
    7. Phishing
    8. DNS
    9. System information leekage
  2. Requirement of party to each transaction
    1. Authentication
    2. Privacy and confidentiality
    3. Integrity
    4. Non-repudiability
    5. Availability
5. Hosting requirements
  1. Speed and availability are important
  2. Dedicated server important for large businesses
  3. Google uses site speed within it's google rankings
Budgeting for web projects
1. Principles
  1. Tangible costs
  2. Tackle budgeting in two stages
    1. Outline brief and project costs
    2. Refine costs through second round of selection
2. Making revenue and profit-based decisions
  1. Incremental benefits model
3. Hollistic websites budget

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Module 6 Planning and managing website development

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