Erstellt von Ramona Staub
vor etwa 6 Jahre
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Existential reasons to exist for a company (external perspective)
Vision for a company (internal perspective)
Research and Development is needed for what?
USP is important for what?
Company types
Ownership models
Customer focus (3)
Organizational Purpose (3)
Organizational structure
When should a company go international? Advantages/Disadvantages
Ways to conduct business abroad
Definition of Management and Manager
Why is Management needed?
Different functions of management
Scope of Management
Tasks of Management
Mintzberg’s 10 Management Roles
Transformation within the organization and the outside environment
External factors determine a mangers actions. Every manager behaves differently
3 theories shaping the context
Management performances
Managers organize work through division of work
Management roles
Competing value framework consist of 4 complementing philosophies
Company interacts with environment
Company must add value to resources to survive
Influences on organization
General vs. Competitive environment
Analysis on general environment
PESTEL
Analysis on competitive environment
Porter’s 5 forces
Intensity of rivalry
Strong competitive rivalry lowers profitability and occurs when…
Potential entrants might be encouraged by low entry barriers when…
(5 forces, potential entrants)
Potential entrants might be encouraged by low entry barriers when…
(5 forces, potential entrants)
Profit decreases with greater power of buyers if…
(5 Forces, Buyers)
Power of suppliers is high and reduces “profit” to buyer if…
(5 Forces, Suppliers)
Easy to substitute (=less profit to supplier) if…
(5 Forces, substitutes)
How to manage 5 forces
Economy of scope
Economy of scale
Stakeholder Analysis
Interest
Different value systems
What is key to survive for a company in relation with stakeholders?
Stakeholders have different power to protect their interests and force a company to return these interests
Stakeholder grid and communication efforts
(power/interest)
Blind spot of Neoclassical economics
Neoclassical economy: dominates microeconomics, Keynesian economy, dominates mainstream economy today
Planetary boundaries
Global warming and its impact on companies
Sustainability
Two most important streams
Corporate (social) responsibility
(CR / CSR)
Definition
Strategic CR management creates value for…
Creating shared value (CSV) means…
Creating shared values when…
Creating shared value, CR Management, Societal Challenges
Green giants
Enables more sustainable brands
Sustainability gap
What can be identified by an Internal Analysis?
Discovering core competencies (model)
definition of core competencies
VRIO Framework
VRIO Framework (Scheme)
Value Chain Analysis Definition
M. Porter
Value Chain Analysis used for?
Value Chain: Primary Activities
involvement of creation, Sales, transfer of a product
Value Chain: support activities
support primary activities
value chain for services
outsourcing
advantages of outsourcing
Global Value Chains (GVCs)
Use of Value Chain Analysis
Definition of competitive Advantage
SWOT Analysis Definition
SWOT Analysis
When to apply SWOT Analysis
Steps of developing successful Business (5 steps)
Finding Vision/Existential Reasons. How?
Analyzing Environment. How?
Planning & Developing Strategy. How?
Implementing Strategy. How?
Responding to Stakeholders. How?
Basis of Economic Action. How does it work? Who is involved?
Reasons for Corporate Responsibility Activities (3 main categories)
Structure of Responsibility (triangle)
Purpose of a Corporate Responsibility (3 main categories)
different scopes of responsibility: Levels of Moral Development
Meaning of Sustainability
17 sustainable Development Goals for 2030
how to link sustainability and corporate responsibility
Corporate Social Responsibility (CSR) is located in which Dimension?
Different responsibility profiles: Economistic Family Enterprise
Different responsibility profiles: Fundamentalist Nature Protection Organisation
Different responsibility profiles: Pragmatic-idealistic Pharmaceutical Company
What is Ethics?
Relativity and Clash of Ethics
What is the function of the stakeholders when it comes to Ethics?
ethnical approaches (3 approaches)
Effects of Responsible Leaders' Trustworthy Behavior
What is corruption?
corporate virtues and their relation to corporate visions
Why studying and developing virtues?
Complementary Traditional Approaches of Ethics
Distinction between Management & Leadership
Management vs. Leadership
Leadership AND Management
8 steps by Kotter
What sort of Leadership behavior should an organization encourage? (4)
Business Administration
Leadership, Management and Business Administration. Are they distinct roles?
BusAdmin Respons to the
BusAdmin: Resources + Capabilities = value
What are resources?
What are the essential resources of a business?
What are (essential) capabilities?
Limited resources and adding value through capabilities
Value creation through BusAdmin
Decision making: Why study decision making?
Decision making in Organization
Process of decision-making
hiring a new manager, one has to...
Tasks in Making decisions
Task in Making Decisions: Example
Types of Decisions (2)
Decision-making decisions
Models of decision making summary
B
Evaluation of task
Evaluation of Tasks: Eisenhower method
5 leadership styles in decision making
7 diagnostic Q's - Models of decision making summary
What is a strategy of a company?
Strategy is not equal tactics, so what is then the difference?
definition of strategy/strategist, their purpose
Firms strategy and its valuation
Strategic Management Process -> 5 P's of Strategy (Mintzberg 1987)
Strategic Management Process -> 3 Perspectives on the Strategy Process
Strategic Options-Directions
Levels of Strategy
Levels of Strategy: corporate level
from SWOT to TOWS
Ansoff Matrix (summarizes possible directions of a strategic development: products/markets)
Levels of Strategy: Business Level
"stuck in the middle"
Levels of Strategy: Functional Level
Levels of Strategy: (b)Methods
Internal Development (Organic Growth)
Strategic Alliance (External Growth)
Types and Examples of Strategic Alliance
Advantages and Disadvantages of a strategic Alliance
Preconditions for successful strategic Alliance
Mergers & Acquisitions (External Growth)
Mergers & Acquisitions (External Growth): Advantages and Disadvantages
Development of Strategic Options & their Assessment
Success Criteria for a strategic Option
Suitability of a strategy
Suitability of a strategy
Acceptability of a strategy
Acceptability of a Strategy
Feasability of a Strategy
Feasability of a Strategy
Challenges of Operations and Supply Chain
Operation Management (OPM): Definition
to conduct OPM systems and processes have to be implemented
transformation process
Nature of Products
transformation resources
transformable resources
differences between the two transformation processes (tangible vs. intangible)
differences between the two transformation processes
Operations processes (4 Dimensions)
operation strategy defines how...
review W09
Product Process types:
service process types:
process designs
layout planning
Definition:
Facility layout (4)
The main activities of operations
Quality
Definition:
Features of Quality (6)
Additional elements of service quality
Order-winning criteria:
quality systems and procedures (3 documentations)
Supply chain management
Definition:
What is supply chain management?
major drivers of supply chain:
objectives of supply chain
2 processes of supply chain
Benefits of global sourcing
Drivers of global sourcing
performance control
Control process
Tactics for Control --> supported by practices
Performance Measurement
(3 types of performance measurement)
5 generic performance objectives
Devising useful performance measure
Key performance indicator (KPI's)
balanced scorecard
Finance control: Why study finance & budgetary control?
comparing a Company's Performance
Budgetary Control
Decision of budget
Creativity
Definition:
Innovation
Definition:
Innovation
2 types
4P's: Types of Innovation
organizational factors that can affect Innovations
4 S' of Innovation (Organizational features shaping the effectiveness of its innovation process)