Whether you are creating questions for individual interviews or for focus group interviews, there are six key characteristics of effective questions:
problem-solving, clarity, depth, scope, bias, and structure.
purpose, length, depth, scope, delivery, and topic.
problem-solving, difficulty, length, strength, bias, and delivery.
purpose, clarity, length, scope, bias, and structure.
When writing effective survey questions,
ask one question at a time.
do not include more than 10 questions.
use two-part questions when possible.
use broad questions to invite personal interpretation.
