How does one gather evidence?

What are Scientific Theories?

What are Non-Scientific Theories?

Types of Methods

Case Studies

Naturalistic Observation

Survey Research

Correlational Research

Correlation Coefficient

Strength of Correlation

3 Characteristics of Cause & Effect Relationships

Independent Variable

Dependent Variable

An industrial psychologist studies the # of cars produced on the assembly line during morning/evening shifts. What is the IV and DV?

Experimental Group

Control Group

Between-Subject Design

Within-Subject Design

Counterbalancing

Interaction

Research Validity

Confounding Variables

Experimenter Expectancy Effects

Double-blind procedure

Placebo Effect

Quasi-Experimental Research