Flashcard set detailing the 5 promotion mix, along with its definitions. Source: Principles of Marketing: An Asian Perspective.
|
Erstellt von farzanajeffri
vor fast 9 Jahre
|
|
Schließen
|
|
Erstellt von farzanajeffri
vor fast 9 Jahre
|
|
Advertising
Sales promotion
Public relations
Personal selling
Direct marketing
