New Product Development | Quiz

Frage 1 von 15

1

What do you mean by "New Product"?

Wähle eine der folgenden:

a truly new product
innovated product from the existing one
products which are washed and cleaned to look new
both (a) and (b)

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Frage 2 von 15

1

New products are new in "varying degrees"

Wähle eins der folgenden:

WAHR
FALSCH

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Frage 3 von 15

1

Which of the following does not come under the category of new products

Wähle eine der folgenden:

new to the world
new to the product lines
repositioning
cost additions
none of the above

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Frage 4 von 15

1

The steps of the new product development process are:
1. ❌
2. ❌
3. ❌
4. ❌
5. ❌
6. ❌
7. ❌
8. ❌

Klicke und ziehe, um den Text zu vervollständigen.

Idea Generation

Idea screening

Idea Screening

Business analysis

content testing

Content development and testing

product regeneration

market strategy and development

market strategy

development

product production

business analysis

repositioning

product development

market size

global competition

market testing

product testing

globalisation

commercialisation

production

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Frage 5 von 15

1

Choose the challenges of the New product development process

Wähle eine oder mehr der folgenden:

market potential
time
global competition
product development
commercialisation
business analytics
price
distribution

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Frage 6 von 15

1

Fülle die Lücke, um den Text zu vervollständigen

is the continuous and systematic search for new product opportunities.

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Frage 7 von 15

1

Fülle die Lücken, um den Text zu vervollständigen.

In screening idea, the companies normally face 2 serious errors which are and and they must try to avoid these.

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Frage 8 von 15

1

concept testing means presenting the product concept to target customers, physically or symbolically, and getting their reactions.

Wähle eins der folgenden:

WAHR
FALSCH

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Frage 9 von 15

1

Wähle von der Dropdown-Liste, um den Text zu vervollständigen.

In concept and development testing, ( product concept, product idea ) are converted into ( product concept, product idea ).

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Frage 10 von 15

1

choose the methods for Market testing.

Wähle eine oder mehr der folgenden:

test markets
making adjustments to market
market analysis
sales wave research
simulated test marketing
controlled testing marketing

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Frage 11 von 15

1

Fülle die Lücke, um den Text zu vervollständigen

is the process used by customers to determine whether to adopt an innovation or not.

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Frage 12 von 15

1

At this stage, innovation is introduced to the consumer but there is no true knowledge of the product to the consumer. What stage of Consumer Adoption is this?

Wähle eine der folgenden:

Awareness
Interest
Trial
Adoption

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Frage 13 von 15

1

At this stage, consumer is ready to try or test the new products, they practically examine it. They can buy the product or get free samples. What stage of consumer adoption is this?

Wähle eine der folgenden:

Adoption
Interest
trial
Evaluation

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Frage 14 von 15

1

Wähle von der Dropdown-Liste, um den Text zu vervollständigen.

The stages of Product Adoption process are:
1. ( Interest, Awareness )
2. ( interest, trial )
3. ( trial, evaluation )4. ( security, trial )
5. ( adaption, adoption )

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Frage 15 von 15

1

	Erstellt von Lisa B vor 11 Tage

BBA Marketing (UNIT-3 NEW PRODUCT DEVELOPMENT) Quiz am New Product Development | Quiz, erstellt von Lisa B am 17/11/2024.

New Product Development | Quiz

Frage 1 von 15

What do you mean by "New Product"?

Wähle eine der folgenden:

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Frage 2 von 15

New products are new in "varying degrees"

Wähle eins der folgenden:

Erklärung

Frage 3 von 15

Which of the following *does not* come under the category of new products

Wähle eine der folgenden:

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Frage 4 von 15

The steps of the new product development process are: 1. ❌ 2. ❌ 3. ❌ 4. ❌ 5. ❌ 6. ❌ 7. ❌ 8. ❌

Klicke und ziehe, um den Text zu vervollständigen.

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Frage 5 von 15

Choose the challenges of the New product development process

Wähle eine oder mehr der folgenden:

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Frage 6 von 15

Fülle die Lücke, um den Text zu vervollständigen

is the continuous and systematic search for new product opportunities.

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Frage 7 von 15

Fülle die Lücken, um den Text zu vervollständigen.

In screening idea, the companies normally face 2 serious errors which are and and they must try to avoid these.

Erklärung

Frage 8 von 15

concept testing means presenting the product concept to target customers, physically or symbolically, and getting their reactions.

Wähle eins der folgenden:

Erklärung

Frage 9 von 15

Wähle von der Dropdown-Liste, um den Text zu vervollständigen.

In concept and development testing, product concept product idea( product concept, product idea ) are converted into product concept product idea( product concept, product idea ).

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Frage 10 von 15

choose the methods for Market testing.

Wähle eine oder mehr der folgenden:

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Frage 11 von 15

Fülle die Lücke, um den Text zu vervollständigen

is the process used by customers to determine whether to adopt an innovation or not.

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Frage 12 von 15

At this stage, innovation is introduced to the consumer but there is no true knowledge of the product to the consumer. What stage of Consumer Adoption is this?

Wähle eine der folgenden:

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Frage 13 von 15

At this stage, consumer is ready to try or test the new products, they practically examine it. They can buy the product or get free samples. What stage of consumer adoption is this?

Wähle eine der folgenden:

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Frage 14 von 15

Wähle von der Dropdown-Liste, um den Text zu vervollständigen.

The stages of Product Adoption process are: 1. Interest Awareness( Interest, Awareness ) 2. interest trial( interest, trial ) 3. trial evaluation( trial, evaluation )4. security trial( security, trial ) 5. adaption adoption( adaption, adoption )

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Frage 15 von 15

Klicke auf jeden orangenen Punkt und wähle die korrekte Antwort.

label the graphs with the levels of the Consumer Adoption.

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Which of the following does not come under the category of new products

The steps of the new product development process are:
1. ❌
2. ❌
3. ❌
4. ❌
5. ❌
6. ❌
7. ❌
8. ❌

In concept and development testing, ( product concept, product idea ) are converted into ( product concept, product idea ).

The stages of Product Adoption process are:
1. ( Interest, Awareness )
2. ( interest, trial )
3. ( trial, evaluation )4. ( security, trial )
5. ( adaption, adoption )