https://www.goconqr.com/en/p/4238526-consumer-behaviour---buying-and-disposing-flash_card_decks
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Erstellt von Tim Lutjens
vor fast 9 Jahre
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Schließen
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Erstellt von Tim Lutjens
vor fast 9 Jahre
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Decision making process
Problem recognition
learning
Perceived risk
product categorization
Heuristic
Conjunctive model
Disjunctive model
lexicographic model
elimination-by-aspect
household and family decision-making
gender roles in decision making
children as decision makers
