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What is the definition of 'uncertainty'?
Unpredictability, indeterminacy, or indefiniteness of the business environment.
Knowing what's going to happen next.
Ways in which business change existing business practice.
Some reasons why the business environment can be uncertain are ...
Changes in the economy
Customer demand changing
Competing businesses
The British egg council.
Which 2 television personalities presented a 2008 Channel 4 documentary on the life of battery chickens?
Jamie Oliver and Hugh Fearnly-Whittingstall
Jimmy Doherty and Fern Cotton
Heston Blumenthal and Padma Lakshmi
Why did farmers have to change their business practises after this programme?
Customers were appalled at the conditions their chickens were living in.
Customers weren't buying as many chickens, so farms would have lost money.
KFC needed more ethically sourced chickens.
Consequences to a business of not taking risks can include ...
They can lose market share
They can see a downturn in profits
They can increase advertising
On what pages can you read more about "Uncertainty - Risk, reward and change"?
42 - 45
17 - 21
61 - 64
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