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Parenthetical definitions are often synonyms
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Circular definitions help clarify technical concepts
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Expanded definitions always belong in report appendices
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Abstract and general terms (condominium, loan, partnership) often call for
Frage 5
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Definitions should be
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(a) judgmental,
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(b) engaging,
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(c) impressionistic,
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(d) eclectic,
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(e) precise.
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The specific strategies of expansion you choose will depend on
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(a) the amount of space in your report,
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(b) the needs of your audience,
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(c) the information you have,
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(d) the time you have,
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(e) none of these
Frage 7
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Working definitions often are stated as
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(a) parenthetical definitions,
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(b) sentence definitions,
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(c) expanded definitions,
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(d) eclectic definitions,
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(e) none of these
Frage 8
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If your report has many parenthetical or sentence definitions, place them
Frage 9
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List the three parts of a sentence definition
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term
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class
-
distinguishing feature
Frage 10
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Besides etymology, history, and background, list three strategies for expanding
definitions.
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negation,examples
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visuals,analysis
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compassion or contrast
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operating principle
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special conditions
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The main purpose of technical description is to stimulate consumer interest in products.
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Words such as impressive, new, improved, large, and better often are seen in
technical descriptions
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Specifications should be as complex as possible
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“Phlebotomy specimen” is a more precise and descriptive way of saying
“blood.”
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Visual elements are used to reinforce prose definitions.
Frage 16
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Situations for technical marketing materials include
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(a) on-site visits,
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(b) Web
information,
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(c) cold calls,
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(d) display booths,
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(e) all of these.
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The most precise technical descriptions are
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(a) creative, (b) vividly subjective,
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(c) visionary, or (e) all of these
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(d) objective,
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The details you select for a description will depend on all these elements
except
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(a) your purpose,
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(b) the intended use of the description,
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(c) your
personal preferences,
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(d) your user’s information needs,
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(e) your writing situation.
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Besides “What is it?”, list three reader questions that typically are answered by a
technical description
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What does it do?
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What does it look like
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What is it made of?
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how does it work?
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Besides a spatial sequence, list two possible sequences for describing an item
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Functional
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and chronological
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The impromptu delivery is usually effective for a formal report
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Webinars are viewed at the attendee's convenience.
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You should use as many visuals as possible during your talk.
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Presentation visuals are most effective when they are simple and relevant
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If necessary during your talk, liven things up with clever digressions
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Before giving your talk, you should carefully rehearse
Frage 27
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Generally, the most effective way of presenting an oral report is to
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(a) read it
aloud,
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(b) use extemporaneous delivery,
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(c) repeat it from memory,
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(d) give
an oration,
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(e) none of these.
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To keep your audience’s attention, aim for a maximum delivery time of
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To be sure you stay on track during your presentation, prepare beforehand
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(a) a topic outline,
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(b) a sentence outline,
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(c) a numbered list of key words,
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(d) a verbatim script of the entire presentation,
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(e) cue cards.
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A good strategy for connecting with your audience is
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(a) an occasional
anecdote,
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(b) a rich array of jokes,
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(c) an authoritarian tone,
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(d) eye contact,
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(e) well-timed digressions