2847692
Beschreibung
Karteikarten von studer.andri, aktualisiert more than 1 year ago
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Erstellt von studer.andri
vor etwa 9 Jahre
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| Frage | Antworten |
| Agenda VL 2 | |
| Positioning: Working Procedure (Imp) | |
| Analysis of the initial situation consists of? | 1. Defining strategic business units (SBUs) 2. Identifying/managing stakeholder relations |
| How are strategic business units (SBUs) defined (II) (Imp) | |
| Stages of organizational complexity (Imp) | |
| Criteria for defining SBUs (6) | |
| Identifying and managing stakeholders (4 steps) | |
| Identifying and managing stakeholder relationships (modell) (Imp) | |
| How can you visualize stakeholder relationships? | |
| 4 areas of stakeholder analysis | |
| Market Segmentation Procedure | |
| Industry analysis: The importance of a Firm's Industry (Imp) | |
| Industry analysis: Five Forces Analysis Describe 5 forces? What the 2 factors that determine the profitability of a firm? (Imp) | |
| Factors: Existing competitors - Rivalry (I) Factors that influence the rivalry and their impact on profitability of the industry (6) | |
| Factors: Existing competitors - Rivalry (II) Factors, that imply high exit barriers? | |
| Factors that influence the bargaining power of suppliers and their impact on the industry's profitability (5) | |
| Factors that influence the bargaining power of buyers (4) | |
| Factors that influence the threat of substitute products and services (7) | |
| Factors that influence the threat of new entrants (7) | |
| What is the Value-Net-Framework? (Imp) | |
| Name the 4 steps of the intra-industry analysis (strategic groups) (Imp) | |
| How to analyze individual competitors | |
| Analysis of the general environment: 2 main challenges (Imp) | |
| Explain the scenario analysis | |
| What does the internal analysis consist of? | |
| Describe the resource-based model of performance | |
| Name tangible and intangible resources (3+4) | |
| Name 2 tools for the internal analysis | - Porter's Value Chain - 7-S Model |
| Porter's Value Chain | |
| The 7-S model | |
| 7-S Model (description, process, purpose, limitations, sources) | |
| What are the 3 basic capabilities? | |
| What are core competences? (Imp) | Core Competences are "... the collective learning in the organization, especially how to coordinate diverse production skills and integrate multiple streams of technology". |
| Explain the VRIO concept (Imp) | |
| Name different strategic views (Imp) | |
| SWOT analysis (Imp) |
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