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Erstellt von Mark Kearney
vor fast 9 Jahre
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Frage | Antworten |
MACRO ENVIRONMENT ANALYSIS | PESTLE |
PESTLE | Political Physical Economic Social Technology Legal Environment Ethical |
Political Factors | Government interference Political stability Media freedom Other party influences |
Economic Factors | Standard of living Inflation rate Interest rate Exchange rate Unemployment rate Tax |
Ethical factors | Fair trade CSR Employee treatment Use of ethical suppliers |
Social factors | Avg age Single parents Disease Literacy rate Crime Distribution of wealth Culture Trends |
Technology factors | Social media Automation Internet banking Online shopping EPOSSE Product innovation |
Legal | Labour legislation Consumer Protection Act Environment Piracy Tax Health and Safety |
Physical | Access for employees/customers Infrastructure |
Environment | Consumer awareness Laws |
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