Question | Answer |
What is internalisation | where you internalise an idea and agree with it |
what is identification | publicly agreeing but not always personally but to conform to a particular group |
What is Compliance? | To publicly go along with it but privately disagree |
Normative social influence | Emotional responce |
informational social influence | congnitve based on thought processes |
ASCH'S line study AO1 | -123 guys in a room in groups of 6/8 -they were placed 2nd to last and had to say which line matched the original - unambiguous task -18 trials / confeds lied on 12 of them =75% conformed (NSI) pps gave wrong answer 36.8% of time |
ASCH's line study AO2 | -Time of research - during McCarthyism (red scare) so people didn't want to stand out -Artificial task- lacking ecological validity -mundane realism (dull and pointless) -Demand characteristics -ethical issues (deception) |
ZIMBARDO Stanford prison experiment AO1 | -male students were recruited to act as either guard or prisoner. -both parties had uniforms - in 2 days, prisoners rebelled against harsh treatment. -stopped after 6 days rather than 14 cause prisoners got depressed/anxious etc. and one guy was on hunger strike. - one released on first day after showing psychological trauma and 2 on day 4. |
ZIMBARDO Stanford prison experiment AO2 | -high internal validity - control over variables -ethical issues -observer bias (ZIMBARDO was the governor) -lack of support for findings- the BBC, Reicher and Haslam, did the same study and didn't find the same thing. BUT= Abu GHRAIB shows that it does happen. |
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