602518
Description
Flashcards by idkimhannah, updated more than 1 year ago
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Created by idkimhannah
over 10 years ago
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| Question | Answer |
| What causes a lack of consistency in results? | If the categories are not clearly defined to all people - if they are not operationalised. |
| Why is it relatively cheap and easy? | All you need is media and that is easily available from the internet. |
| Why can the results be presented as statistics? | You're counting HOW MANY times and so the result is QUANTITATIVE. |
| Why is statistical data good? | You can compare your results with other media. |
| What is a problem with content analysis? | It does not generate detailed information or QUALITATIVE DATA. |
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