8053166
Description
Flashcards by Natalia Vera, updated more than 1 year ago
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Created by Natalia Vera
over 7 years ago
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| Question | Answer |
| The "strong tie" GROUP SIZE limit is | 150 People |
| Who is Robin Dunbar? | Studied different species of animals to know if there was a relationship between brain size (neocortex) AND The number of stable relationships in social groups. |
| What is the Dunbar's Number? | Named by Anthropologists- The formula for calculating the limit for different groups. |
| The social groups size limit for humans is... | 150 people |
| If the survival pressure is not intense or the group is physically dispersed... | Dunbar estimates the number to be even lower. |
| Does this mean the 750 friends on Facebook, or 4,000 Twitter followers? | No |
| What exactly does the Dunbar's number refer to? | Where everyone knows everyone and people are in close proximity. |
| TRUE or FALSE: Some critics of Dunbar's number say that what's really important in SOCIAL MEDIA is not the strong ties that Dunbar talks about, but the WEAK TIES. | TRUE |
| TRUE or FALSE: Weak does not imply less important when referring to "weak ties" | TRUE |
| TRUE or FALSE: According to Social business advisor, Jacob Morgan, we find social media so interesting because they allow us to quickly and easily EXPAND these "weak ties"- becoming MORE RELEVANT to our modern world. | TRUE |
| If you don't have the "tribe" of approximately 150 people for your "survival" community in close proximity... | You may feel alienated, isolated, and stressed. |
| Relationships with larger numbers of people through social media are likely... | Weak Ties |
| When you are designing for strong ties you need to make it possible for people to... | Interact and know each other in the network. |
| If you are designing for weak ties you don't rely on... | Direct communication |
| When you are designing a product with social connections built in you need to consider whether those interactions are... | For STRONG or WEAK ties. |
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