8241013
Description
Flashcards by Catherine Honeywell, updated more than 1 year ago
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Created by Catherine Honeywell
over 7 years ago
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| Question | Answer |
| What is the first step for creating social change? | 1. Drawing attention to the minority viewpoint |
| Why is it important to draw attention to the minority position? | People will want to reduce the conflict and change attitudes to be closer together |
| Why is consistency important for social change? | A view will be taken more seriously if we truly believe in the cause and repeat our aims/opinions |
| What are the two forms of consistency? | 1. Synchronic (all saying the same thing) 2. Diachronic (saying the same thing over a long period of time) |
| What is "Deeper Processing"? | Minority must be inspirational to make people seriously reconsider their views |
| What is the "Augmentation Principle"? | When an individual or group is willing to suffer or sacrifice something for the cause |
| An example of Augmentation...? | Media attention Imprisonment Death |
| What is the "Snowball Effect"? | When social change has a small impact and then grows until the "tipping point" (leading to wide scale change) |
| What is Social Cryptonesia? | The minority position is now the norm and the majority cannot remember a time before the change |
| How many steps/stages are there is Social Change? | Six (6) |
| Name the stages of social change in order | Drawing Attention Consistency Deeper Processing Augmentation Principle Snowball Effect Social Cryptonesia |
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