SOCIAL LEARNING THEORY - BANDURA -------------- we learn
aggressive behaviour through: Direct Experience (operant
conditioning) or Vicarious Experience (children observe model
behaving in particular way & imitate behaviour. from observing
model, children learn about nature of aggressive behaviour &
consequences
Likelihood of person behaving aggressively is
determined by: Their past experience of aggressive
behaviour; Degree to which aggressive behaviour
was successful in past; Likelihood of aggressive
behaviour being rewarded/punished
Bandura et al aim was to demonstrate 2 effects of
observing aggressive models. ‘Teaching’ (where
children learn aggressive behaviour) & ‘motivation’
(Likelihood of behaviour being performed). 66
nursery children watched film of adult model
behaving aggressively towards ‘bobo doll’ & were
divided into 3 conditions:
Condition 1: aggressive model neither awarded nor
punished; Condition 2: aggressive model rewarded;
Condition 3: aggressive model punished After watching film,
children were observed playing with bobo dolls &
researchers noted any imitations of behaviour the children
saw in film: Children in conditions 1 & 2 showed tendency to
commit spontaneous, imitative aggressive acts; Children in
condition 2 behaved most aggressively; Children in
condition 3 behaved least aggressively
Because children in condition 3 observed aggressive
behaviour punished, they weren’t motivated to behave
aggressively. However, when researchers offered
children sweets, they behaved as aggressively as
children in condition 2 suggesting children in condition 3
learnt aggressive behaviours, but weren’t motivated to
behave aggressively. - Bobo dolls don’t retaliate when hit
raising questions regarding what study tells us about
imitation of aggression towards other humans.
- Johnston et al found children who behaved most
aggressively after observing model were identified by
peers & teachers as more violent in general.
EVALUATION ------------ Explains inconsistencies in aggressive
behaviour. E.g., if person is aggressive at home but submissive at
work, they have learnt aggressive behaviour is only appropriate in
certain situations. - Wolfgang & Ferracuti’s ‘culture of violence
theory’ states some cultures model aggressive behaviour while
others don’t. SLT can be used to explain cultural differences in
aggression. - Huessman states children often use models from TV
as guidelines for behaviour. - SLT doesn’t take into account
biological explanations of aggression.
THE DEINDIVIDUATION MODEL ---------- Hogg & Vaughan defined
deindividuation as ‘the process where people lose their sense of self identity &
engage in antisocial behaviour’. People don’t usually behaviour aggressively,
because they’re easily identifiable & belong to societies which have strong
norms against aggressive behaviour. However, in situations such as crowds,
these restraints may be loosened, so we may engage in what Hogg &
Vaughan defined as ‘an orgy of aggressive, selfish & antisocial behaviour’.
Zimbardo distinguished between individuated and deindividuated behaviour.
- Individuated behaviour is rational & conforms to acceptable standards
- Deindividuated behaviour is primitive & doesn’t conform to social norms.
Being part of large crowd can reduce individual awareness as people are
faceless & anonymous. There’s less fear of retribution & less sense of guilt.
The larger the crowd, the greater anonymity, & harder it is to identify an
individual. An individual who’s aware of their identity is likely to act according to
moral standards. However, if individual becomes submerged in group, they
may lose self awareness. Prentic Dunn & Rogers argues that it’s a loss of
private self awareness rather than reduced public awareness
RESEARCH ------------ - Malumeth & Check found 1/3 of male
students at US uni would rape someone if there wasn’t a chance
of being identified - Mann analysed 21 American newspaper
reports of suicides during 60s & 70s. In 10 cases where crowd
was gathered to watch, crowd urged victim to jump. Incidents
occurred at night, crowds were large & some distance from victim.
Claimed factors had produced deindividuation amongst members
of crowd. - Mullen analysed 60 American newspaper reports of
lynches between 1899 & 1946, found more people that were in
crowd, greater level of savagery that was used to kill the victims
- Zimbardo et al recreated prison in Stanford, recruited Ps to play
role of ‘prisoners’ (wearing smocks & were referred to by number)
and ‘guards’. Anonymity of each group made it easier for guards
to behave brutally towards & dehumanise prisoners to extent that
study was stopped after 6 days.
CONTINUED ------------- - Watson used data on 23 societies from Human
Relations Area Files to test idea that warriors who significantly changed their
facial appearance prior to battle were more likely to kill, torture & mutilate their
victims than those who didn’t: - Of 13 societies that killed, tortured & mutilated
their victims, 12 changed appearance prior to battle - Of 10 societies that were
less brutal towards victims, 7 didn’t change appearance - Zimbardo concluded
that when we want ‘usually peaceful young men to harm & kill other young
men... it’s easier for them to do so if they first change appearance…’ - The
Human Relations Act Files contain info from books, articles & studies relating to
400 cultures. Whilst data like this is extremely useful, there may be
inconsistencies between different pieces of data.
EVALUATION -------------- - Most research links deindividuation to antisocial
behaviour, although Diener et al claim there’s evidence that deindividuation
can produce prosocial behaviour. - Many researchers have identified
Zimbardo’s study as important in showing how people conform to social roles
given to them. Behaviour observed in Zimbardo’s study may have been result
of Ps conforming to roles rather than result of loss of self identity. - Manstead
& Hewstone argue anonymity within group doesn’t affect most real life crowd
situations, as members of same group are likely to recognise each other
- Deindividuation model states when individual becomes submerged in
group, influence of social norms is lost. However, this doesn’t take into
account influence of group norms on individual. Manstead & Hewstone claim
instead of displaying behaviour that is ‘primitive & doesn’t conform to social
norms’, individuals may simply be conforming to norms of group
CONTINUED ------------------ - Deindividuation model
could be used to explain football crowd violence, &
Man et al found football crowd mobs often consisted of
individuals from several different groups, & the mobs
were more ritualised than physically aggressive.