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13429292
Business plan
Description
Year 11 Business Studies Mind Map on Business plan, created by AyItsLily I on 24/04/2018.
No tags specified
business studies
year 11
Mind Map by
AyItsLily I
, updated more than 1 year ago
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Created by
AyItsLily I
over 6 years ago
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Resource summary
Business plan
Business plan: A formal statement of business goals, reasons they are attainable, and plans for reaching them (AO1)
Purpose...
- Gives the business direction (AO1)
- Can show investors you can succeed (AO1)
- Helps organise goals (AO1)
Plan-do-review cycle: A method used to achieve key departmental tasks, which should mean that the business reaches its strategic objectives (AO1)
How it can improve performance...
- Forces a strategic approach on those setting objectives (AO1)
- Each department will be more focussed on achieving the results (AO1)
- Able to evaluate the appropriateness of objectives AO1)
- Encourages kaizen – continuous improvement in the business (AO1)
- The level of knowledge of the person making it (AO4)
- How well it meets the business objectives (AO4)
- How well communicated it is (AO4)
- Able to plan for future problems (AO3)
- Able to focus more on meeting customer needs (AO3)
- Able to identify customer wants and attract new consumers (AO3)
Contents...
1) Cover page (AO1)
2) Background and purpose (AO1)
3) Market analysis (AO1)
4) product/service development (AO1)
5) marketing (AO1)
6) Financial data (AO1)
7) Organisation structure/management (AO1)
8) Ownership (AO1)
9) Risk factors (AO1)
10) Conclusion (AO1)
A&D's...
+ Helps ensure direction (AO3)
- High expectations may lead to over expenditure (AO3)
+ Easier to communicate objectives (AO3)
- Doesn't guarantee success (AO3)
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