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15982616
MEDIDAS COMPETITIVAS GLOBALES
Description
Medidas Competitivas Globales
No tags specified
globalización económica i
globalización económica i
Mind Map by
Jacqueline Martínez
, updated more than 1 year ago
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Created by
Jacqueline Martínez
over 5 years ago
242
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Resource summary
MEDIDAS COMPETITIVAS GLOBALES
• CARACTERÍSTICAS CLAVES
A) Subsidio cruzado de países dentro del mismo negocio
B) Contraataque
C) Sucesión de Medidas coordinada globalmente
D) Apuntar a competidores globales
CLAVES PARA FORMULAR PLANES
- atacar - defender - evitar competencia directa - separarse - prevenir – cooperar - adquirir
BENEFICIOS Y DESVENTAJAS
*Reforzar los recursos globales del negocio
*Enfoque global
-Sacrificar ingresos
-Utilidades y posiciones competitivas
REGLAS
*coordinación y acuerdo
*Competitiva mundial de un negocio
*Diseñar un sistema
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