Starting a Business

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Mind Map on Starting a Business, created by Alice Rogers on 10/01/2015.
Alice Rogers
Mind Map by Alice Rogers, updated more than 1 year ago
Alice Rogers
Created by Alice Rogers almost 10 years ago
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Resource summary

Starting a Business
  1. Why are businesses set up?
    1. Financial
      1. making a fortune, or just a steady income
      2. Personal
        1. independence, being your own boss, difficulties finding another job, or has an idea to put into practice
        2. Helping others
          1. e.g starting up a charity
        3. What are the Aims of a business?
          1. Profit
            1. in order to survive
            2. Market share
              1. e.g to be the biggest in thier market
              2. Quality
                1. e.g to have the best quality product possible
                2. Expanding
                  1. e.g as quickly/much as possible
                  2. Satisfy customers
                    1. improve customer service
                    2. Limit environmental Damage
                      1. 'Not-for-Profit'
                        1. earn enough to cover costs, any extra (surplus) goes back into the business or to charity.
                        2. Public sector
                          1. owned by the government
                        3. Entrepreneurs
                          1. someone who takes on the risks of enterprise activity
                            1. reward of a successful enterprise activity is profit
                              1. can involve starting a new business or expanding an existing one
                                1. e.g. by finding a gap in the market
                                  1. the will usually do this by using thier own money as well as loans etc.
                                2. Ownership structures
                                  1. Sole Traders
                                    1. Easy to set up
                                      1. be your own boss
                                        1. you decide what happens with profit
                                          1. long hours
                                            1. unlimited liability
                                            2. Partnerships
                                              1. more ideas
                                                1. share ideas
                                                  1. more capital goes into the business
                                                    1. each partner is legally responsible for what the others do
                                                      1. some have limited liability
                                                        1. disagreements
                                                        2. PLC's
                                                          1. Limited liability
                                                            1. must have memorandum of association
                                                              1. must have article of association
                                                                1. owned by shareholders
                                                              2. Franchises
                                                                1. give other firms the rights to sell their products for a fee
                                                                  1. branded franchises
                                                                    1. buy the rights to trade under the mane of the franchisor
                                                                      1. they pay a % of the profits
                                                                        1. e.g fast food industry
                                                                        2. do not have much control over the business
                                                                        3. Aims and objectives
                                                                          1. survival
                                                                            1. Profit
                                                                              1. growth
                                                                                1. market share
                                                                                  1. environmental sustainability
                                                                                    1. ethical considerations
                                                                                      1. customer satisfaction
                                                                                        1. objectives help them achieve their aims
                                                                                          1. the objectives act as clear targets for for firms to work towards
                                                                                            1. businesses use the objectives to measure their success
                                                                                              1. numerical targets are easier to analyse and compare
                                                                                                1. non-numerical targets are trickier to use
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