null
US
Sign In
Sign Up for Free
Sign Up
We have detected that Javascript is not enabled in your browser. The dynamic nature of our site means that Javascript must be enabled to function properly. Please read our
terms and conditions
for more information.
Next up
Copy and Edit
You need to log in to complete this action!
Register for Free
19621590
Homogenization
Description
A level Sociology Mind Map on Homogenization, created by Jonathan Rowe on 03/10/2019.
No tags specified
ocr
sociology
a level
digital world
sociology
a level
Mind Map by
Jonathan Rowe
, updated more than 1 year ago
More
Less
Created by
Jonathan Rowe
almost 5 years ago
19
1
0
Resource summary
Homogenization
Majority in English
Western cultural perspective
Cultural homogenization = spreading Western values
Capitalist world view
Patriarchal ideology
Secular ideas
Increased individualism
Products like MS Word
Geared to US English
Assumptions about style, dates
Advertising
Ideas about norms, eg focus on sports
Sexualisation of women
Importance of money
Antisocial behaviour online reflects Western norms
Privacy
Racism
Harrassment
Unregulated compared to local cultures
Middle East resists Western liberalism
Digital companies forced to adapt to local practices
Croteau & Hoynes (1997)
People resist US media
Use internet to promote local language/culture
Blogs
Indigenous peoples protect way of life
Tribalnet
GLOCALISATION
873M users in 2015
705M Chinese
257M Spanish
168M Arabic
CULTURAL DEFENCE
Sreberni Mohammadi (1996)
Simple image of Western domination is exaggerated
Ignores complexity
Antony Giddens (1991)
"Reverse Colonization"
e.g. 'Mexicanisation' of California
Mexican food/music
Use of internet by religious groups
ISIS
Show full summary
Hide full summary
Want to create your own
Mind Maps
for
free
with GoConqr?
Learn more
.
Similar
Computing Hardware - CPU and Memory
ollietablet123
The Functionalist perspective on education
Phoebe Fletcher
Sociology - Unit 1:Families and households
Jake Pickup
Environmental Ethics
Jason Edwards-Suarez
F792 Geology Identifying Rocks
Izzy Backhouse
Working Class Underachievement
Phoebe Fletcher
Cultural Effects Model
gnatzo
Has the Position of Children Improved?
Summer Pearce
Politics and the Family
Phoebe Fletcher
Car Safety
donaghy_sinead
Unit 1 flashcards
C R
Browse Library