19783345
Description
Mind Map by Luz Mary Ortega, updated more than 1 year ago
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Created by Luz Mary Ortega
about 5 years ago
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Intangible Assets Valuation
- Indefinite useful life assets
- Customers
- They generate an
economic value
- They use services
or products
- Outcome
- Financial position of
the company
- Strategies
- Keep old
customers
- Quality and
guarantees
- Quality and
guarantees
- Create good
business will
- Benefits of human
intelligence
- Smart management
- Economic structure
- Product Image = Brand
- In guarantee of quality
- THE GENERAL BENEFIT
- Is
- Reduce costs increase productivity reduce losses
- Earn customer loyalty
- Reduce costs increase productivity reduce losses
- Is
- THE GENERAL BENEFIT
- In guarantee of quality
- Product Image = Brand
- Human and social
structure
- Relationships
- Between
- Employees
and
customers
- Managers and
employees
- Employees
and
customers
- Between
- Relationships
- Economic structure
- Smart management
- Benefits of human
intelligence
- Keep old
customers
- Strategies
- Financial position of
the company
- Outcome
- They use services
or products
- They are the
success of a
company
- Income and benefits must be
measurable
- Evaluate
- Estimate all relevant factors
- You have to choose the right
method or combine methods
- It gives us the real value of
the company
- Marketing
- Promote new
products
- Promote new
products
- Technologies
- The know-how
business software
- The know-how
business software
- Customer
Management
- Customer knowledge
- Contracts - Licenses and Advertising
- Contracts - Licenses and Advertising
- Customer knowledge
- Marketing
- It gives us the real value of
the company
- You have to choose the right
method or combine methods
- Estimate all relevant factors
- Evaluate
- Income and benefits must be
measurable
- They generate an
economic value
- Customers
- Fixed life assets
- Intellectual property
- Intellectual capital
- Intangible
- Human capital
- Knowledge
innovation skills
- Increase the
quality of work
- This is
- Creativity
- Engine of human progress
- Engine of human progress
- Creativity
- This is
- Increase the
quality of work
- Knowledge
innovation skills
- Structural capital
- Patents without business
licenses
- Grant rights without titles
- Grant rights without titles
- Patents without business
licenses
- Human capital
- Intangible
- Intellectual capital
- Intellectual property
- By: Luz Mary Ortega Carreño
- Course: 212032-21
- Course: 212032-21
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