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26165
Advertisement
Description
Advertisement Mind Map on Advertisement, created by Tyler Lowe-Fowler on 13/03/2013.
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Mind Map by
Tyler Lowe-Fowler
, updated more than 1 year ago
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Created by
Tyler Lowe-Fowler
over 11 years ago
88
1
0
Resource summary
Advertisement
TV
Short
~30s
To the point (Sometimes)
Don't give a lot away
Enquire more
Buy product?
Wide audience
Billboard
Large format
Large audience pool
~2-3s
Enquire more
Buy product?
Magazine/Newspaper
Specific target audience
Has to appeal to target audience
Advert
DPS
Full page
Half
Quater
Eighth
Run through
~5-7s
Word of mouth
Simple
Almost zero cost
Proven effective
Social Networking
Facebook
Paid advertisements
Global reach
Many levels of advertisement
Most popular social network platform
Twitter
Instagram
Hashtags
Trending
Interest
Long exposure
1,000's of viral/organic viewers
Free
Viral
Video
Picture
Wide reach
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