2734267
Description
Mind Map by flyingwombat007, updated more than 1 year ago
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Created by flyingwombat007
over 9 years ago
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Hofstede's Dimensions
- Power Distance PD
- Low Power and
responsibility ∴
shared more
equally
- This is where countries may
question authority
- Interaction Design outcome: Symbols of
power (high power distance), Lack of
freedom of info (high PD), Motivation
Grabbing High PD use symbols, Low PD
focus on user
- Interaction Design outcome: Symbols of
power (high power distance), Lack of
freedom of info (high PD), Motivation
Grabbing High PD use symbols, Low PD
focus on user
- This is where countries may
question authority
- HI Power invested
in an elite who, in
return for respect
and obedience, care
for the others.
- This is where countries have a dictator like figure
be it school, country, family. People/Children
respect authority.
- This is where countries have a dictator like figure
be it school, country, family. People/Children
respect authority.
- Low Power and
responsibility ∴
shared more
equally
- INDIVIDUALISM (IND)
- Hi (IND) Everyone is expected to look
after themselves and immediate family.
- Low (IND) Collective is valued
more than individual interest.
avoidance of conflict
- Interaction Design Outcome: Symbols
of success (high IND), Rhetorical Style
(high IND) different oppinion are
tolerated
- Interaction Design Outcome: Symbols
of success (high IND), Rhetorical Style
(high IND) different oppinion are
tolerated
- Hi (IND) Everyone is expected to look
after themselves and immediate family.
- Masculinity-Femininity (MAS)
- HI - Gender roles are
clearly differntiated
- Low - Gender role aren't so clear:
overall values of caring and
nurturing.
- Differences in gender Riles:
Website in cultures with Hi
MAS will have traditional
differences.
Motivation/attention
grabbing: hi MAS emphasis
on games, competitions and
quick results; Low MAS =
emphasis on aesthetics
- Differences in gender Riles:
Website in cultures with Hi
MAS will have traditional
differences.
Motivation/attention
grabbing: hi MAS emphasis
on games, competitions and
quick results; Low MAS =
emphasis on aesthetics
- HI - Gender roles are
clearly differntiated
- Uncertainty Avoidance (UA)
- HI = Seek to avoid
uncertainty: welcomes
routine, security,
frameworks
- LOW (UA) = Enjoys
exploring new
situations, innovating
and experimenting
- Interaction Design outcomes: Navigation (low
UA) welcome unpredictabity and novelty. (high
UA) Achieve goals with structure. Treatment of
Errors = (low AU) minor errors tolerated.
Ambiguities = (low UA) same colour,
typography. Simplicity = (low UA) Website to be
as simple as possible.
- Interaction Design outcomes: Navigation (low
UA) welcome unpredictabity and novelty. (high
UA) Achieve goals with structure. Treatment of
Errors = (low AU) minor errors tolerated.
Ambiguities = (low UA) same colour,
typography. Simplicity = (low UA) Website to be
as simple as possible.
- HI = Seek to avoid
uncertainty: welcomes
routine, security,
frameworks
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