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Luxury Chocolate

Description

Mindmap for luxury chocolates - Graphic Products
mohamed_sumayya
Mind Map by mohamed_sumayya, updated more than 1 year ago
mohamed_sumayya
Created by mohamed_sumayya over 9 years ago
103
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Resource summary

Luxury Chocolate
  1. Target Market
    1. Young Adults
      1. Sophisticated yet intriguing
        1. Exciting
          1. Teens+
            1. Eye-catching
          2. Corporate Identity
            1. Visual
              1. Graphics
                1. Illustrations
                  1. Replacing vowels
                    1. Understanding of product
                      1. Appealing
                    2. Modern
                      1. Phtoshop
                        1. Aspects developed from existing images
                      2. Font
                        1. Large
                          1. Cursive
                            1. Include Imagery
                              1. Bold
                                1. Clearly Visible on Front of Packaging
                              2. Logo
                                1. 'Kandie'
                                  1. Theme
                                    1. Cocoa Beans
                                      1. Falvours of chocolate
                              3. Packaging
                                1. Material
                                  1. Sustainable but Cheap
                                    1. Plastic (ABS)
                                      1. Expensive
                                        1. Non-biodegradeable
                                        2. Recyacable
                                          1. Board
                                            1. Paper
                                              1. Card
                                            2. Shape/Size
                                              1. Multiple Components
                                                1. Countertop
                                                  1. Wrapper
                                                2. Aesthetics
                                                  1. Colour Scheme
                                                    1. Luxury
                                                      1. Complimentary
                                                        1. Fuchsia
                                                          1. Black
                                                        2. Maroon
                                                          1. Harmonious
                                                            1. Silver
                                                              1. Gold
                                                          2. Younger customers
                                                            1. Baby Blue
                                                              1. White
                                                              2. Pin-Striped
                                                                1. Red
                                                        3. Software
                                                          1. 2D Design
                                                            1. Graphics
                                                              1. Main Shapes
                                                                1. Curved elements
                                                                2. Nets
                                                                3. Photoshop
                                                                  1. Imagery
                                                                    1. Typography
                                                                  2. Manufacturing
                                                                    1. 3D
                                                                      1. Folding
                                                                        1. Quality
                                                                          1. Clean Folds
                                                                            1. Creasing Pen
                                                                            2. High
                                                                              1. Customer
                                                                                1. Dependant on quality and price
                                                                        2. Techniques
                                                                          1. Laminate
                                                                            1. Packaging
                                                                              1. Display Box
                                                                                1. Nets
                                                                                2. Wrapper
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