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4007658
TEORIA DE BRANDING
Description
mapa mental
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yuliana.rodrriguez96@gmail.com
dark_1412@hotmail.com
yuli_anayk@hotmail.com
Mind Map by
Yuliana Rodriguez
, updated more than 1 year ago
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Created by
Yuliana Rodriguez
over 8 years ago
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Resource summary
TEORIA DE BRANDING
Análisis estratégico de la marca
Análisis del cliente
Análisis de la competencia
Análisis de la marca
Marca actual
Roles de marca
Roles de sub marcas
perspectivas de la identidad de la marca
Asociaciones Organizativas
Marca como persona
Marca como simbolo
Propuesta de valor
Posición de la marca
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