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Field Research uses data collected first hand
Description
Bus Man Mind Map on Field Research uses data collected first hand, created by vitacveitch on 17/04/2013.
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bus man
bus man
Mind Map by
vitacveitch
, updated more than 1 year ago
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Created by
vitacveitch
over 11 years ago
54
3
0
Resource summary
Field Research uses data collected first hand
Surveys
Questionnaires
Face To Face
Postal
Interviews
Personal Interviews
Group Interviews
Consumer Pannel
Observation
Audits
Physical stock checks of goods in shops
Watching
Measuring the flow of traffic past posters
Recording
Meters when record when TV sets are switched on to analyses viewing patterns
Experiments
Tasting in supermarkets when new products are launched
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