5100458
Description
Mind Map by ashley.evans, updated more than 1 year ago
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Created by ashley.evans
over 8 years ago
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Digipak and
Magazine Ad
Conventions
- Digipak
- Most of the shots in my digipak are of the two band members, two of
them both (in equal prominence) and two symetrical shots of each
member facing each other. It is conventional to have many panels
showing the artist to help with the band's brand image, and making
them easily recognisable to the audience
- The two central panels (disk and back cover) are different to the other 4 of the band members, as they are shots of countryside
locations. It was important to include these shots as it links my digipak to my music video, as the narrative is set in the countryside.
This therefore helped to make my digipak conventional of the rock genre as it links all 3 products of the branding campaign togther,
similarly to the promotional material for Queens of the Stone Age's '...Like Clockwork
- Another conventional feature my digipak contains is the track
listing, which is an expected feature of any album back cover,
and the audience can know what song they are listening to as
they listen to the album, and it therefore allows them to identify
and name their favourite songs.
- Most of the shots in my digipak are of the two band members, two of
them both (in equal prominence) and two symetrical shots of each
member facing each other. It is conventional to have many panels
showing the artist to help with the band's brand image, and making
them easily recognisable to the audience
- Magazine Ad
- Features such
as the album
release date
and and title
are prominent
throughout
many rock
magazine ads,
including my
own
- Both the magazine image, and digipak front panel, show
an image of the two band members in equal
prominence, showing their equal status within the
band, and that there are no individual stars
- My magazine advert
includes critical acclaim
from well known music
magazine publishers. This
is a very conventional
feature of rock magazine
adverts (though can apply
to any genre), as artists
want to show how good
their album is, to convince
their audience to buy it.
- Features such
as the album
release date
and and title
are prominent
throughout
many rock
magazine ads,
including my
own
- Both digipak and magazine contain the conventional
feature of institutional information, which is an
important convention, as the record label who pays for
the recording of the album must be credited on all
promotional material for the album
Media attachments
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