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517375
Estrategia Relacional Act 1.3
Description
permite conocer a quien nos vamos a dirigir
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marketing relacional
marketing relacional
Mind Map by
la.alvear.or
, updated more than 1 year ago
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Created by
la.alvear.or
almost 11 years ago
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Resource summary
Estrategia Relacional Act 1.3
accion compleja y multidimensional
identifica diferentes publicos especificos
Desarrollar valor añadido y ventaja competitivas
Identificar publico objetivo mercado especifico
Proceso auditoria e investigacion - comprender expectativas y requerimientos publico
Cuantificar y valorar relacion actual y nivel optimo
formular estrategia relacional mas conveniente - objetivos
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