7815202
Description
Mind Map by JasmineXD Jasmine, updated more than 1 year ago
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Created by JasmineXD Jasmine
over 7 years ago
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Social learning theory
- Bandura / The Bobo doll experiment
- Procedures
- aggressive acts in the video
e.g. striking with a mallet,
verbal aggression
- Frustrate the children by not allowing them to play with attractive
toys
- Frustrate the children by not allowing them to play with attractive
toys
- aggressive acts in the video
e.g. striking with a mallet,
verbal aggression
- Findings
- aggressive model - children repeated the physically & verbally aggressive behaviour
- One-third of the grp
- Follow-up study
- higher level of aggression in the children's own play
- higher level of aggression in the children's own play
- One-third of the grp
- Non-aggressive model - children exhibited no aggressive behaviour
- aggressive model - children repeated the physically & verbally aggressive behaviour
- Procedures
- Modelling
- Imitation
- Identification
- Vicarious reinforcement
- Mediational process
- Evaluation
- Strengths
- Useful applicants
- e.g. criminal behaviour
- violent behaviour in adolescent
- association with delinquent peer groups
- behaviour is modelled and rewarded
- behaviour is modelled and rewarded
- association with delinquent peer groups
- e.g. criminal behaviour
- Supporting research on identification
- Fox
- Virtually exercising or loitering experiment
- Virtually exercising or loitering experiment
- Fox
- Useful applicants
- Limitations
- Complexity
- Other potential influences & its complex response/interaction
- e.g. gender role behaviour
- e.g. media portrayals, locus of control
- Difficult to show only one main casual influence
- e.g. gender role behaviour
- Ignores genes (biological)
- Other potential influences & its complex response/interaction
- causality
- delinquency
- adoption of the same behaviours and values from increased association with deviant peers
- e.g. low self-control
- e.g. low self-control
- individuals with deviant attitudes seek similar deviant peers
- Sigel & McCormick 2006
- Sigel & McCormick 2006
- Genes could be a factor triggering
- adoption of the same behaviours and values from increased association with deviant peers
- delinquency
- Complexity
- Identification in SL of health behaviours
- Media and model for target audience
- Influence change in health-related behaviours
- e.g. anti-alcohol ad
- e.g. anti-alcohol ad
- Message potency may be lost if individuals are
unable to identify with given model in the ad
- Influence change in health-related behaviours
- Media and model for target audience
- Strengths
Media attachments
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