Sectional: Groups that represent a section of society. They are interested in the interets of the group and have narrow goals..

EXAMPLES: National Union of Teachers, Confederation of British Industry.

AD: Seen to be represent a particular occupation making it more likey for the gov to take thwir view point seriously.

DIS AD: Can be seen as only being concerned with their own interest and not how it may impact others

Cause/ Promotion: These groups are only concerned with a cause or an issue threy are open to all members of the community and belif that their cause or issue will benefit the community.

EXAMPLES: Greenpeace, Child Poverty Action Group, Liberty

AD: may be able to raise significant funds from sympathetic individuals, may be able to put direct pressure on parliament and local government dept

DIS AD: cause may seem of little importance dif it does no concern people and especially if it is extreme.

Insider: They have special connections with the government and Parliament. Have direct action to policy development as they are often consulted.

EXAMPLES: National farmer union, RSPCA, NSPCC

AD: they can exert considerable infuelnce in the furtherance of their aims.

DIS AD: Because they are so close to the gov they are excluded from more public interests

Outsider: No access to gov they tend to seek more mobile public support and often use direct action such as publicity stunts or civil disobedience. They seek meida cazmpaigns. Use petitions often. Seek social media and network to build up support

EXAMPLES: Greenpeace, Plane Stupid

AD: they dont have any gov consrains so they can take direct action and do not have to limit or sugarcoat what they want to say.

DIS AD:

	Created by Jodi Rose almost 7 years ago

Unit 1 Revison