Flashcards on Unit 7, created by Sonam Bhuka on 05/01/2018.
|
Created by Sonam Bhuka
almost 7 years ago
|
|
Close
|
|
Created by Sonam Bhuka
almost 7 years ago
|
|
PEST?
marketing mix?
Whats the total product offer
secondary data?
primary data?
Ethnography?
What's a focus group?
B2B
B2C
B2G
cost-based pricing?
breakeven analysis?
profitability?
market share?
product line?
expense items?
product life cycle
USP
Quotation
inflated
to corner
