This is a timed quiz.
You have 45 minutes to complete the 20 questions in this quiz.
Which one of these statements is viewed as a aspiration?
Meal in a restaurant with your family.
Having set of basic clothing.
Buying a car in few years time.
Buying decorations for your house.
Which of the following is a need?
Water.
Going out with friends every weekend.
Having a computer.
Having a Wi-Fi.
Which of the following doesn't change over a person's life cycle?
Needs
Wants
Aspirations
Values
Which of the following refers to feelings about behaviour and goals?
Sam is 25. Sam has aspiration of going to university. How he is going to satisfy this aspiration?
He will ask his friends to lend him some money.
He will do nothing and give up on aspiration.
He will open savings account and save money in medium-term.
He will insure his car.
What is a mortgage?
Short-term borrowing
Medium-term saving
Medium-term borrowing
Long-term borrowing
Investments, pensions and insurance are products that satisfy peoples medium and long term wants and aspirations.
Taking out a mortgage is a WANT.
Which of these sets of factors are only internal?
Values, Beliefs, Attitudes, Perceptions, Marketing
Peer pressure, Trends and Role models, Values, Beliefs
Preferences, Perceptions, Beliefs, Values, Attitudes
Culture, Promotion, Public relations, Product placement and sponsorship, Marketing
Values help people to distinguish between what they consider to be needs and what they consider to be wants, and to from their aspirations. What is another function of the values?
They help people to plan their finances and to decide between different alternatives.
They influence the way people see financial services and the firms that provide them.
Refer to how, at a given time and place, people think and feel about another person, an event or an issue.
Affect the way they feel about the products with which they are surrounded.
Which of these is an example of a belief?
A person might believe that banks will crash and this would make them wary of saving their money in a bank account.
A person might believe that it's important to plan for a future.
A person is interested in planning for a future.
Using on-line banking services because they are more convenient.
Who would have a positive attitude towards saving for the old age?
Children
Teenagers
Young adults
Old people
Attitude to risk can be as positive as negative. People with positive attitude to risk are known as risk tolerant.
Marketing is an internal factor
How does marketing influence people?
If a person needs to decide on a financial product and he saw a good review on it in a website, they are more likely to take this financial product.
If a person heard a positive recommendation from his friend on a certain product, that person will be more tolerant towards that product.
If a product is advertised by a celebrity, it's more likely that a person will decide on that product.
If it's morally wrong to buy a particular product, a person will not buy it.
Which of the following is TRUE about advertising?
It's used to inform and persuade.
It's known as 'below the line' expenditure.
It's entire message is to implicit.
It involves a product appearing on a TV show or in a film.
What is usually found in the 'small print' ?
Terms and conditions that determine the amount of interest received on a savings account and the amount of interest and fees charged on the loan.
Information about the provider.
Warnings about how peer pressure can influence your decision.
Date when the financial product will not be available.
What is 'below the line' expenditure?
Part of the promotion that is not paid for directly but which keeps a business's product in the public eye.
Promotion of a product that is considered to be very cheap.
Promotion of a product that is paid directly in order to keep business's product in the public eye.
Part of the promotion that is very expensive but very effective to the business.
PR activities cost money, but contribute to the general reputation of a business. They are not directly related to the brands that the business sells.
It is important to set priorities to your wants and aspirations in order to afford most of them.