You can change someone’s mood with videos, images, and sounds.
There are three types of decision making: Intuitive, Deliberate, and Emotional
Group Decisions are not always made by everyone in the group.
What is one way you can improve group decision making.
Have enough time for talking about disagreements
Make sure everyone knows everyone's names
Have a talking stick
Leaders were often chosen because they talk first and are the most outspoken
The best idea is the first idea
What is the real life phenomena called that is an example of people letting others make decisions when they’re uncertain?
The third person effect
The bystander effect
The 911 phenomena
When people are uncertain, they like to make decisions for themselves
What is the third person effect?
Others are affected and influenced, but not me
Others are less influenced than me
Others are more gullible than me
Most people are unaware that they’re being influenced.
Who is at an advantage from people valuing a product more highly when it’s physically in front of them?
Brick and Mortar stores
Target
Gyms
People value an item higher when they see it online, as opposed to physically seeing it in front of them.
Our brain is constantly making decisions for us, whether we are aware of them or not.
The ❌ part of our brains processes and makes decisions faster (based on habits and routine), while our ❌ minds base our decisions more based on logic.
______________________ is the technical term for when there’s so many possibilities available that it’s harder for a final decision to be made, in a reasonable amount of time.
Information overload
Overchoice
Choice overload
Over Information
It’s important to find a balance of providing enough options to where the end-user feels like the have enough control, while also trying to avoid over choice.
The minority of people would rather spend their money on a product if there is a positive personal connection with the company.