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K201 lecture exam study guide

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K201 Lecture exam

Question 1 of 23

1

Competitive strategy determines the structure, features, and functions of every information system

Select one of the following:

  • True
  • False

Explanation

Question 2 of 23

1

What DOESN'T affect buyer power?

Select one of the following:

  • Barriers to entry

  • Number of customers

  • Cost of changing

  • Size of order

  • Differences between competitors

Explanation

Question 3 of 23

1

Porter's four competitive strategies can result in a combination of each of these except:

Select one of the following:

  • Cost Leader, Industry Wide

  • Cost Leader, Differetiation

  • Differentiation, Industry Wide

  • Industry Segment, Differentiation

Explanation

Question 4 of 23

1

Which is NOT a primary activity in the value chain?

Select one of the following:

  • Operations

  • Service

  • Procurement

  • Marketing and Sales

Explanation

Question 5 of 23

1

What is a Business Process?

Select one of the following:

  • Cost of inputs + Cost of activities

  • Value of all outputs - Costs

  • Network of activities that generate value by transforming inputs into outputs

  • A collection of something

Explanation

Question 6 of 23

1

Social Media Information supports the sharing of content among a network of uers

Select one of the following:

  • True
  • False

Explanation

Question 7 of 23

1

Business processes vary in cost and effectiveness

Select one of the following:

  • True
  • False

Explanation

Question 8 of 23

1

The two ways IS provides competitive advantages are: product implementations and process implementations

Select one of the following:

  • True
  • False

Explanation

Question 9 of 23

1

The tree types of capital are: Traditional, Human, and ________.

Select one of the following:

  • Technological

  • Owned

  • Social

  • Invested

Explanation

Question 10 of 23

1

What are the Four Pillars of a Hyper-Social Organization?

Select one or more of the following:

  • Consumers become Humans

  • Market Segments become Tribes

  • Structure and Control becomes Messiness

  • Consumers become Tribes

  • Channels becomes Networks

Explanation

Question 11 of 23

1

Which is NOT included in dynamic processes?

Select one or more of the following:

  • Usually requires human judgements

  • All decisions can be made by computers

  • Flexible, informal, and adaptive

  • Involves strategic decisions

Explanation

Question 12 of 23

1

Companies should monitor unfavorable reviews and delete them in a timely manner because unfavorable reviews provide no benefit to the companies or consumers

Select one of the following:

  • True
  • False

Explanation

Question 13 of 23

1

Reputation management services are a tool for ____________ activity in SEAMS

Select one of the following:

  • Measure

  • Sense

  • Engage

  • Activate

Explanation

Question 14 of 23

1

Which of the following is an example of a dynamic process?

Select one of the following:

  • Social Netowkring

  • Customer Returns

  • Order Entry

  • Purchasing

Explanation

Question 15 of 23

1

Process efficiency is the measure of the process inputs and outputs

Select one of the following:

  • True
  • False

Explanation

Question 16 of 23

1

Which of the following is an example of IS improving the quality of a business process?

Select one or more of the following:

  • Augmenting a human

  • Performing an Activity

  • Controlling Process Flow

Explanation

Question 17 of 23

1

Which of the following does NOT cause information silos?

Select one of the following:

  • Different departments have common long term goals

  • Different personal and workgroup needs

  • Duplicated and inconsistent data

  • Data isolated in islands of automation

Explanation

Question 18 of 23

1

A way to limit information silos is to store a single copy of the data in a shared database, and revising business processes and applications to use that database

Select one of the following:

  • True
  • False

Explanation

Question 19 of 23

1

In a CRM system, what is not one of the four phases of the customer life cycle?

Select one of the following:

  • Attract

  • Categorize

  • Sell

  • Support and Resell

  • Research

Explanation

Question 20 of 23

1

An Enterprise Resource Planning (ERP) is a suite of applications (modules), a database, and a set of inherent processes for consolidating business operations into a single, consistent, computing platform

Select one of the following:

  • True
  • False

Explanation

Question 21 of 23

1

Why is it important to have ethical data?

Select one or more of the following:

  • Provides answers the researcher is looking for

  • It leads to principled deccisions

  • Trust in the data source

Explanation

Question 22 of 23

1

More colors and text will improve your data visualization

Select one of the following:

  • True
  • False

Explanation

Question 23 of 23

1

Which of the following should you check to understand infographics?

Select one of the following:

  • Data Alterations

  • Data Source

  • Data Presentation

  • All of the above

Explanation

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