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Research Methods in Social Psychology
Observation
Types of observation
Participant observation
Non-participant Observation
Case Study
Advantages of case study
Disadvantages of case study
Survey method
Advantages of survey method
Disadvantages of survey method
Hawthorne effect
Correlational research
Types of correlation
Range of correlation
Correlation does not demonstrate causation
Advantages of correlational research
Disadvantages of correlational research
Experimental Method
Independent variable
Dependent variable
Extraneous variables
Confounding Variables
Random Assignment
Experimental Group
Control group
Demand characteristics (subject bias)
Hawthorne Effect (participant bias)
Placebo Effect
Nocebo
Single Blind Procedure
Double Blind Procedure
The first double-blind study
Experimenter bias (Observer-expectancy effect)
Advantages of experiments
Disadvantages of experiments
Mundane/Experimental Realism
Deception
Informed Consent
Debriefing
The Research Process
