davidbyrd1741
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Quiz from first three weeks of classes

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Growth hacking for real estate quiz

Question 1 of 10

1

Which of the following is not characteristic of traditional marketing?

Select one of the following:

  • Designed to make people want the product

  • Can target a specific demographic group

  • Uses a clearly defined funnel

  • Relies on paid advertising

Explanation

Question 2 of 10

1

Which one is not part of a growth hack funnel?

Select one of the following:

  • Distribution

  • Retention

  • Activation

  • Acquisition

  • Revenue

Explanation

Question 3 of 10

1

Posting news articles on Facebook will help with which part of the growth hack funnel?

Select one of the following:

  • Revenue

  • Referral

  • Distribution

  • Acquisition

  • Activation

Explanation

Question 4 of 10

1

A free report on the best 7 Neighborhoods for Working Professionals would be an example of which part of the growth hack funnel?

Select one of the following:

  • Retention

  • Revenue

  • Acquisition

  • Activation

  • Referral

Explanation

Question 5 of 10

1

LinkedIn allows you to send unlimited messages to professionals in your network for free.

Select one of the following:

  • True
  • False

Explanation

Question 6 of 10

1

Which of the following is the best linkedIn profile for growth hacking?

Select one of the following:

  • Cari Field
    Real Estate Agent / Team Leader at ACME Real Estate
    Greater Los Angeles AreaReal Estate
    Previous
    Keller Williams Realty, Coldwell Banker, Capitol Records
    Education
    Northern Arizona University-The W. A. Franke College of Business

  • Kimberly (Kim Dixon) Dixon Real Estate Broker, KLPTX
    Owner | Real Estate Sales & Development | Managing Home Buying&Selling Opportunities | Expanding Houstons' Landscape
    Houston, Texas AreaReal Estate
    Current
    Kimberly Lane Properties, KLPTX
    Previous
    New Home Builder Sales, Coria Laboratories, Philip Morris International
    Education
    Capella University

  • Donna Paul- Real Estate
    NYS Associate Broker at Keller Williams Realty- Gold Coast Realty
    Greater New York City Area Real Estate
    Current
    Keller Williams Realty- Gold Coast Re, Keller Williams Realty
    Previous
    Keller Williams Realty - Greater Nassau, remax
    Education
    Bernard M Baruch College University of New York City

  • Bernie Alvey
    Realtor - Short Sale and Foreclosure Specalist at Exit Landmark Realty
    Hughesville, Maryland Real Estate
    Previous
    Mark Konka Real Estate Services, R&R Development, Inc., Prudential Ridgeway Realty
    Education
    Chopticon High School

  • Melanie Morris
    Real Estate Sales Professional, Investment Property Specialist
    San Francisco Bay AreaReal Estate
    Current
    Coldwell Banker Real Estate, Self Employed
    Previous
    Frank Howard Allen, Sares-Regis Group
    Education
    San Francisco State University

Explanation

Question 7 of 10

1

Using Facebook how many people would you reach with an add promoting your page if your target was women between 20 and 65 that own homes within 25 miles of Miami, Florida that work in the healthcare and medical professions?

Select one of the following:

  • 44,000

  • 39,000

  • 520,000

  • 31,000

  • 60,000

Explanation

Question 8 of 10

1

Which of the following is essential to growth hacking?

Select one of the following:

  • Having a Facebook Account

  • Better prices than your competitors

  • Paid advertising

  • Metrics and anayltics

  • Message consistency

Explanation

Question 9 of 10

1

Which would not be part of creating a good product to market fit?

Select one of the following:

  • Seeking validation of service features from consumers

  • Inventory customer pain points in current experience

  • Hiring sales people to create awareness

  • Strong review of the current business model for ways to standout and improve service

  • Continued focus on measuring acquisition effectiveness

Explanation

Question 10 of 10

1

Which of the following are good ways to feed your growth hacking funnel (check all that apply)?

Select one or more of the following:

  • Partner with others trying to reach same people

  • Sponsor live events for your target audience

  • Join groups on LinkedIn

  • Making sure your picture and logo are the biggest image on your website

  • Posting property listings on Facebook

  • Share news about your target group

  • Offer free reports and information

  • Updating facebook status once to twice a month

  • Monitoring google news alerts for topics of interest to your target audience

Explanation