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Quiz on Chapter 9 quiz, created by bjduguid on 19/10/2015.

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Chapter 9 quiz

Question 1 of 46

1

The most common feeds into BI Systems are:

Select one or more of the following:

  • Operational databases

  • Social Data

  • Purchased data

  • Employee Knowledge

Explanation

Question 2 of 46

1

The four main uses of BI are:

Select one or more of the following:

  • Project management

  • Problem solving

  • Deciding

  • Informing

Explanation

Question 3 of 46

1

Select from the dropdown list to complete the text.

An example of using BI for project management is ( the creation of Gear UP, determining ways to reduce costs, determining # of soccer balls to sell, comparing sales to forecast )

Explanation

Question 4 of 46

1

Select from the dropdown list to complete the text.

An example of how to use BI for problem solving is ( creating Gear Up, determining how to reduce costs, finding out # soccer balls can we sell, comparing sales to forecast )

Explanation

Question 5 of 46

1

Select from the dropdown list to complete the text.

An example of using BI for making decisions is ( creating Gear up, determining how to reduce costs, finding out # soccer balls to sell, comparing sales to forecast )

Explanation

Question 6 of 46

1

Select from the dropdown list to complete the text.

An example of using BI to inform is ( creating Gear up, determining how to reduce costs, finding out # soccer balls to sell, comparing sales to forecast )

Explanation

Question 7 of 46

1

Typical uses for BI are

Select one or more of the following:

  • identifying changes in purchasing patterns

  • keeping track of people's reading, watching and listening habits

  • predictive policing

Explanation

Question 8 of 46

1

The three primary activities in the BI process are

Select one or more of the following:

  • Acquiring data

  • Performing analysis

  • Publishing results

Explanation

Question 9 of 46

1

The acquiring data activity also includes

Select one or more of the following:

  • cleansing

  • organizing and relating

  • cataloging

Explanation

Question 10 of 46

1

The analysis activity includes

Select one or more of the following:

  • data mining

  • knowledge management

Explanation

Question 11 of 46

1

Results may be published by

Select one or more of the following:

  • printing and distributing via email or a collaboration tool

  • publish on a web server or via SharePoint

  • publish on a BI server

  • automate results via a web service

Explanation

Question 12 of 46

1

Pushing information means automatically sending it to users

Select one of the following:

  • True
  • False

Explanation

Question 13 of 46

1

Pulling information means that the user must make a request for it

Select one of the following:

  • True
  • False

Explanation

Question 14 of 46

1

As long as two tables have a field in common, then the tables can be joined.

Select one of the following:

  • True
  • False

Explanation

Question 15 of 46

1

A data broker is also known as a data miner.

Select one of the following:

  • True
  • False

Explanation

Question 16 of 46

1

Data brokers gather data from

Select one or more of the following:

  • public records

  • retailers

  • internet cookie vendors

  • social medial trackers

  • others

Explanation

Question 17 of 46

1

Data brokers gather this data to create business intelligence that they then sell to organizations and the government.

Select one of the following:

  • True
  • False

Explanation

Question 18 of 46

1

Cloud processing has made processing consumer data cheaper and faster.

Select one of the following:

  • True
  • False

Explanation

Question 19 of 46

1

It is easy to request and make sense of data that has been gathered about yourself.

Select one of the following:

  • True
  • False

Explanation

Question 20 of 46

1

Cleansing data means scanning it for viruses.

Select one of the following:

  • True
  • False

Explanation

Question 21 of 46

1

BI analysis is performed on the same servers that run the operations of the organization.

Select one of the following:

  • True
  • False

Explanation

Question 22 of 46

1

The DBMS of a data warehouse consists of

Select one or more of the following:

  • Data warehouse metadata

  • Data warehouse database

Explanation

Question 23 of 46

1

From a data warehouse can be created one or several data marts

Select one of the following:

  • True
  • False

Explanation

Question 24 of 46

1

Examples of BI tools that can be used for specific data marts are

Select one or more of the following:

  • Clickstream analysis tools

  • store management tools

  • inventory management tools

Explanation

Question 25 of 46

1

In the US, it is not difficult for an aggregator to purchase information including an individual's name, address, phone number, income, marital status, name(s) of spouse and children, etc.

Select one of the following:

  • True
  • False

Explanation

Question 26 of 46

1

Source data can be too granular or not granular enough.

Select one of the following:

  • True
  • False

Explanation

Question 27 of 46

1

the basic operations of reporting applications are

Select one or more of the following:

  • Sorting

  • Filtering

  • Grouping

  • Calculating

  • Formating

Explanation

Question 28 of 46

1

Fill the blank space to complete the text.

The acronym RFM stands for .

Explanation

Question 29 of 46

1

Unsupervised data mining refers to data mining performed by an inexperienced analyst.

Select one of the following:

  • True
  • False

Explanation

Question 30 of 46

1

Cluster analysis is an example of unsupervised data mining

Select one of the following:

  • True
  • False

Explanation

Question 31 of 46

1

Supervised data mining uses an a priori model to compute the outcome of that model.

Select one of the following:

  • True
  • False

Explanation

Question 32 of 46

1

Market-basket analysis consists of

Select one or more of the following:

  • identifying sales patterns in large volumes of data

  • identifying products that customers tend to purchase together

  • probabilities of customer purchases

  • identification of cross-selling opportunities

Explanation

Question 33 of 46

1

Decision trees are a supervised data mining technique.

Select one of the following:

  • True
  • False

Explanation

Question 34 of 46

1

Big Data applications can only be used with structured data.

Select one of the following:

  • True
  • False

Explanation

Question 35 of 46

1

The storage part of Hadoop is called the HDFS - Hadoop Distributed File System.

Select one of the following:

  • True
  • False

Explanation

Question 36 of 46

1

The processing part of Hadoop is called MapReduce.

Select one of the following:

  • True
  • False

Explanation

Question 37 of 46

1

The goal of Knowledge Management is to use the organization's collective knowledge to improve process quality and team strength.

Select one of the following:

  • True
  • False

Explanation

Question 38 of 46

1

Select from the dropdown list to complete the text.

Knowledge management creates ( value from intellectual capital, income ) and allows for the sharing of knowledge with those that need that capital.

Explanation

Question 39 of 46

1

Select from the dropdown list to complete the text.

Expert systems are created by ( gathering knowledge from human experts., predicting the best outcome. )

Explanation

Question 40 of 46

1

Expert systems are cheap and easy to develop.

Select one of the following:

  • True
  • False

Explanation

Question 41 of 46

1

Expert systems are difficult to maintain.

Select one of the following:

  • True
  • False

Explanation

Question 42 of 46

1

Expert systems often disappoint because they can't duplicate the diagnostic abilities of humans.

Select one of the following:

  • True
  • False

Explanation

Question 43 of 46

1

Fill the blank space to complete the text.

CMS stands for .

Explanation

Question 44 of 46

1

Some of the challenges of content management systems include

Select one or more of the following:

  • huge databases

  • dynamic content

  • documents that don't exist in isolation

  • perishable content

  • documents in many languages

Explanation

Question 45 of 46

1

An organization can provide content management by

Select one or more of the following:

  • in-house development

  • off-the-shelf purchase

  • using a public search engine like Google

Explanation

Question 46 of 46

1

The main functions of a data warehouse are

Select one or more of the following:

  • obtain or extract data

  • cleanse data

  • organize and relate data

  • create and maintain the catalog

Explanation