Consciously crafting writing for impact

Question 1 of 10

1

Imagine you are taking part in a charity fundraising event. Write a letter to a local company asking them to sponsor you as you raise money for the charity.

You could write about:
• Your reasons for taking part
• The charity you are raising money for
• The benefits of sponsorship
Or anything else you wish to include

What is the SPAF of this task?

Select one or more of the following:

formal letter to a local company informing them about the event and persuading them to donate moiney
Informal letter to local company persuading them to sponsor your event
Formal letter to a company explaining why you need them to sponsor your event
Informal letter to businesses advising them of the benefits of supporting your charity event by donating money.

Explanation

Question 2 of 10

1

Select from the dropdown lists to complete the text.

Complete the structure plan for your letter by choosing the correct option from the drop-down menus.
Remember what you learnt in the lesson regarding the structure of a letter.

Introductory sentence = ( reason for writing, introduce yourself, ask for money, anecdote about charity's work )

1st paragraph = ( outline specifics of event, give background of charity, give dates, times & events list )

2nd paragraph = ( give more details, anecdote about charity's work, ask for money, tell them how to donate )

3rd paragraph = ( benefits of sponsorship, tell them how to sponsor you, tell them how much you want, what will happen if they don't sponsor )

Conclusion = ( what you want to happen, tell them how much to give, what happens if they don't sponsor, give your contact details )

Explanation

Question 3 of 10

1

As this is a local business you should start the letter informally, using the first name of the person you are writing to and can sign of in as creative a way as you like.

Select one of the following:

True
False

Explanation

Question 4 of 10

1

Which of the following sentences would be the most effective one to use for the opening sentence of this letter?

Select one of the following:

I am writing to inform you of an exciting opportunity to make a real difference to your local community and promote your business by sponsoring our forthcoming charity fundraiser.
As a local business I am sure you will want to provide sponsorship for our upcoming charity fundraising event.
I am taking part in a charity fundraising event and would like you to sponsor me please.
If you agree to sponsor me for the charity fundraiser I will be doing then I will promote your business.
Esteemed friend, I write to you in good heart and humbly request that you sponsor me for my latest charity fundraiser as this will ensure good Karma and increased profits for you and your business.

Explanation

Question 5 of 10

1

Which of the following things should you include in the first paragraph of the main body of your letter?

Choose all that apply.

Select one or more of the following:

The name of the charity that you will be raising money for.
Why you have chosen to fund-raise for this particular charity.
When and where the event will be taking place.
A brief explanation of the work done by the charity.
How much money the charity are hoping to raise
Why the company you are writing to would be interested in sponsoring you

Explanation

Question 6 of 10

1

The purpose of this letter is to inform and persuade. Choose the most appropriate conventions to use for this task by dragging and dropping them into either the 'INFORM' column or the 'PERSUADE' column.

Select correct option below corresponding to the highlighted orange point

specialist vocabulary

imperative verbs

Emotive language

descriptive language

Present tense

past tense

Use of second person pronoun

Use of third person generic pronoun

Causal connectives

Temporal connectives

short sentences for impact

complex sentences for detail

rhetorical questions

direct questions

Formal tone

Informal tone

Explanation

Question 7 of 10

1

Select from the dropdown lists to complete the text.

Making the right vocabulary choices for the SPAF of the task you are doing is important in ensuring your writing has the desired effect. Complete this version of the second paragraph of the main body of the letter by choosing the vocabulary that you feel with have the desired impact on the intended audience.

Max Appeal is a Uk charity which supports families with children who have either 22q11 deletion or DiGeorge Syndrome, both of which a can cause ( serious, major, life-limiting ) physical, developmental and intellectual problems for the children affected. Unlike conditions such as Autism or Down's Syndrome ( so little, little, not a lot ) is currently known about 22q11 deletion and DiGeorge Syndrome that it is often mis-diagnosed and parents ( struggle to, can't, have to fight to ) get the support they need. Like a lot of conditions such as Autrism, 22q11 deletion and DiGeorge Syndrome are ( spectrums, a mix of, combinations ) of symptoms. ( We are lucky that, Luckily,, Thankfully ) our son is on the mild end of the spectrum and to many just seems to be a happy, friendly - if somewhat small - little boy. ( Sadly, Unfortunately, However ) people don't see the true ( impact, effect, consquences ) this condition has as, like so many affected children, it is in the details of development and ( cognitive functioning, intellegence, intellectual ability ) that our son is so ( badly, severely, seriously ) affected and that is why I want to raise awareness by taking part in the ( first ever public, forthcoming, public ) fundraising event for this ( amazing, worthy, little-known ) charity. Any amount of sponsorship you can offer would do so much to help with this ( little known, rare, unusual ), mis-understood and often mis-diagnosed condition.

Explanation

Question 8 of 10

1

Which of the following reasons for sponsoring you would be most likely to appeal to your intended audience?

Choose all that apply.

Select one or more of the following:

The choice of charity is a very personal one, close to the heart and it would mean so much to get recognition for the charity from local businesses.
The charity struggles to raise enough money because they are so small, helping out by sponsoring will benefit the charity and your business.
Research has shown that people are more likely to do do business with companies that actively support charity as they see them as being more ethical and trustworthy.
The event is going to be broadcast on national television so by sponsoring you can make a much wider audience aware of your business.
Every corporate sponsor will have a free advert in the program of events, allowing you to reach a wider audience.

Explanation

Question 9 of 10

1

In your conclusion you need to set out what you would like to happen next, after your reader has read your letter.

Taking into consideration the SPAF of this task, which types of verbs would be most appropriate?

Select one of the following:

Modal verbs
Imperative verbs

Explanation

Question 10 of 10

1

In order for this letter to have the desired impact on the reader you must include at least one rhetorical question, one exclamatory sentence and two complex sentences.

Select one of the following:

True
False

	Created by Sarah Holmes over 8 years ago

An activity which asks learners to make choices of structure, vocabulary and conventions in order to write an effective letter.

Consciously crafting writing for impact

Question 1 of 10

Select one or more of the following:

Explanation

Question 2 of 10

Select from the dropdown lists to complete the text.

Explanation

Question 3 of 10

As this is a local business you should start the letter informally, using the first name of the person you are writing to and can sign of in as creative a way as you like.

Select one of the following:

Explanation

Question 4 of 10

Which of the following sentences would be the most effective one to use for the opening sentence of this letter?

Select one of the following:

Explanation

Question 5 of 10

Which of the following things should you include in the first paragraph of the main body of your letter? Choose all that apply.

Select one or more of the following:

Explanation

Question 6 of 10

The purpose of this letter is to inform and persuade. Choose the most appropriate conventions to use for this task by dragging and dropping them into either the 'INFORM' column or the 'PERSUADE' column.

Select correct option below corresponding to the highlighted orange point

Explanation

Question 7 of 10

Select from the dropdown lists to complete the text.

Explanation

Question 8 of 10

Which of the following reasons for sponsoring you would be most likely to appeal to your intended audience? Choose all that apply.

Select one or more of the following:

Explanation

Question 9 of 10

In your conclusion you need to set out what you would like to happen next, after your reader has read your letter. Taking into consideration the SPAF of this task, which types of verbs would be most appropriate?

Select one of the following:

Explanation

Question 10 of 10

In order for this letter to have the desired impact on the reader you must include at least one rhetorical question, one exclamatory sentence and two complex sentences.

Select one of the following:

Explanation

Which of the following things should you include in the first paragraph of the main body of your letter?

Choose all that apply.

Which of the following reasons for sponsoring you would be most likely to appeal to your intended audience?

Choose all that apply.

In your conclusion you need to set out what you would like to happen next, after your reader has read your letter.

Taking into consideration the SPAF of this task, which types of verbs would be most appropriate?